The Simple Skincare Routine Every Man Needs - Urban & Rugged

The Simple Skincare Routine Every Man Needs

The Simple Skincare Routine Every Man Needs

Let’s be real — your skin takes hits every day. Sweat. Stress. Pollution. Shaving. Whether you're in the gym or out in the world, your skin needs backup. Here’s a no-BS routine that works just as hard as you do.

Morning Routine

Step 1: Cleanse Like You Mean It

 

Use a cleanser that eliminates dirt and oil while preserving skin moisture.

  • Deep Charge Cleanser – A mousse-based facial cleanser with citrus and green tea to energize and purify. For just your face. 
    or
  • Dual Force Wash – Your all-in-one hair + body + face wash. Perfect post-workout. For your whole body. 

Step 2: Hydrate Without the Shine

Your skin loses moisture fast. Replenish it with the right kind of hydration — without looking greasy.

  • Matte Defense Gel – Keeps oil under control with a weightless finish. For oily skin. 
    or
  • Hydra+ Face Cream – Deep hydration for dry or stressed skin types. For dry to normal skin. 

Step 3: SPF is Not Optional

If you’re not using SPF daily, you’re leaving your skin exposed. It’s the easiest anti-aging move you'll ever make.

Night Routine

Step 4: Cleanse your Face Again 

  • Deep Charge Cleanser – A mousse-based facial cleanser with citrus and green tea to energize and purify. For just your face. 

Step 5: Repair Overnight

While you sleep, your skin gets to work. Help it recover with active ingredients that don’t mess around.

  • Night Repair Serum – Powered by bakuchiol, a natural retinol-alternative that smooths without irritation.

Bonus: Don’t Skip the Details

Under-eye circles and a rough beard can undo all your hard work. Here's how to finish the job:

The Bottom Line

You don’t need 10 steps or a cabinet full of products. Just a solid system that works. Stick to these essentials and you’ll notice the difference — in how you look, feel, and show up every day.

Start strong. Stay rugged. That’s the Urban & Rugged way.

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